Date of Award

1991

Degree Type

Thesis

Degree Name

M.A.

Department

History

First Advisor

Kulisek, L.

Keywords

History, Canadian.

Rights

CC BY-NC-ND 4.0

Abstract

This study aims at clarifying the development of the Canadian Ford Company by examining its financial, industrial and marketing strategies under the direction of its Canadian managers, Gordon McGregor and Wallace R. Campbell. Ford of Canada resulted from the initiative of a local Windsor entrepreneur who established his company through a business agreement with an American industrial genius. Unlike Nash, Studebaker and the Hudson Motor Company, Ford became a Canadian manufacturing firm, managed by Canadians pursuing Canadian profit, production and employment goals. By following the development of the first major Canadian auto industry, this study will highlight the company's progress and suggest that The Ford Motor Company of Canada followed policies adopted in its best interests. These policies responded to Canadian and Imperial conditions and occasionally contradicted parent company policies in Dearborn, Michigan. This thesis will investigate areas of contradiction and emphasize the Canadian nature of the operation. (Abstract shortened by UMI.)Dept. of History, Philosophy, and Political Science. Paper copy at Leddy Library: Theses & Major Papers - Basement, West Bldg. / Call Number: Thesis1991 .M353. Source: Masters Abstracts International, Volume: 31-01, page: 0129. Director: L. Kulisek. Thesis (M.A.)--University of Windsor (Canada), 1991.

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