Location

University of Windsor

Document Type

Paper

Keywords

autonomy, manipulation, subliminal messages, political campaign advertising, priming, responsibility

Start Date

22-5-2013 9:00 AM

End Date

25-5-2013 5:00 PM

Abstract

Argumentation should encourage autonomous decision-making. Rick Santorum’s political campaign ad Welcome to Obamaville violates this requirement by deploying a flood of subliminal images. Santorum’s ad involves a fallacy by virtue of clear intent to manipulate. Arguers are responsible for the foreseeable consequences of their action. Santorum acts in bad faith even if subliminal messages are in fact ineffective and he is wrong about the consequences foreseen.

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Creative Commons Attribution 4.0 License
This work is licensed under a Creative Commons Attribution 4.0 License.

Included in

Philosophy Commons

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May 22nd, 9:00 AM May 25th, 5:00 PM

Manipulation as breach of arguer responsibility in 'Welcome to Obamaville'

University of Windsor

Argumentation should encourage autonomous decision-making. Rick Santorum’s political campaign ad Welcome to Obamaville violates this requirement by deploying a flood of subliminal images. Santorum’s ad involves a fallacy by virtue of clear intent to manipulate. Arguers are responsible for the foreseeable consequences of their action. Santorum acts in bad faith even if subliminal messages are in fact ineffective and he is wrong about the consequences foreseen.