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Dept. of Communication Studies. Paper copy at Leddy Library: Theses & Major Papers - Basement, West Bldg. / Call Number: Thesis1988 .F433. Source: Masters Abstracts International, Volume: 40-07, page: . Thesis (M.A.)--University of Windsor (Canada), 1988.
Fedak, Marc Anthony., "A model of communication behavior, attitude toward television advertising, and identification with the materialist ideology of progress." (1988). Electronic Theses and Dissertations. 669.