Date of Award
1-1-1997
Degree Type
Thesis
Degree Name
M.A.
Department
Business Administration
Keywords
AUDIENCE, COMMERCIAL, INSIDE, INTERACTION, INTERACTIVE, INTERNET, Internet, MEDIA, RESEARCH
Rights
Recommended Citation
Myrick, Kimberly A., "Inside commercial interaction: Audience research in interactive media." (1997). Electronic Theses and Dissertations. 6919.
https://scholar.uwindsor.ca/etd/6919
COinS