"Symbol, myth and media: A hermeneutic approach to mass communication t" by Teofil N. Canji

Date of Award

1994

Publication Type

Master Thesis

Degree Name

M.A.

Department

Communication Studies

Keywords

Mass Communications.

Supervisor

King, C.

Rights

info:eu-repo/semantics/openAccess

Abstract

This thesis outlines a hermeneutic approach to mass communication theory by drawing a parallel between ancient myths and the modern mass media. By applying Paul Ricoeur's theory of myth to the media, three similar characteristics are suggested: concrete universality, temporal orientation and ontological exploration. These three qualities expose media's symbolic function, that is, the media functions as a disclosure of the relationship between humankind and the sacred. Once established as symbolic, an interpretation of a specific text is necessary for the completion of the myth-based hermeneutic analysis. This thesis elaborates this last step with an analysis of the apocalyptic film, Until the End of the World.Dept. of Communication Studies. Paper copy at Leddy Library: Theses & Major Papers - Basement, West Bldg. / Call Number: Thesis1994 .C356. Source: Masters Abstracts International, Volume: 33-04, page: 1030. Adviser: Christopher King. Thesis (M.A.)--University of Windsor (Canada), 1994.

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