Keywords
Corporate philanthropy, Strategic philanthropy
Abstract
A systematic review of the corporate philanthropy literature is conducted. A sample of 60 academic articles was created and analyzed. The sample was examined to (1) develop a definition of corporate philanthropy contrasting it with related concepts; (2) review how corporate philanthropy has been examined theoretically; (3) review how it has been operationalized and determine commonly examined control, independent and dependent variables; (4) the societal implications of corporate philanthropy and (5) identify gaps in the literature and areas for future research. Findings suggest there is little cohesion in the literature regarding a standard definition, wide use of theories to situate corporate philanthropy, and several narrow conceptualizations with opportunities for an empirical and theoretical investigation to enhance the understanding of corporate philanthropy. The gaps identified in the literature review consist of (1) the further study of corporate philanthropy as an independent variable to determine the impacts of corporate action; (2) whether there is a certain amount of optimality associated with corporate donations; (3) whether there are cultural limitations to the findings of attitude towards corporate philanthropy, and (4) a fuller study of the risks and/or benefits posed by corporate philanthropy to society.
Primary Advisor
Kent Walker
Program Reader
Francine Schlosser
Degree Name
Master of Business Administration
Department
Business Administration
Document Type
Major Research Paper
Convocation Year
2021
Included in
Business Administration, Management, and Operations Commons, Business Law, Public Responsibility, and Ethics Commons, Other Business Commons