Disclaimer

Consistent with the TCPS 2 (4.7) this is a research summary provided to participants and should not be considered a formal publication of results.

Highlighting the Role of Natural Stimuli in Consumers` Decision Making; Insights for Marketing Strategies

Author ORCID Identifier

https://orcid.org/0000-0001-7485-7291 : Hajar Fatemi

Principle and Co-Investigators

Hajar Fatemi, University of WindsorFollow
Jing Wan, University of GuelphFollow

Submission Status

Completed Summary

Date

8-2024

Keywords

Nature, Regulatory Focus, Regulatory Fit, Message Framing

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

Recommended Citation

Fatemi, H., & Wan, J. (2024). Highlighting the Role of Natural Stimuli in Consumers` Decision Making; Insights for Marketing Strategies. Retrieved from https://scholar.uwindsor.ca/research-result-summaries/237