Location
University of Windsor
Document Type
Paper
Keywords
autonomy, manipulation, subliminal messages, political campaign advertising, priming, responsibility
Start Date
22-5-2013 9:00 AM
End Date
25-5-2013 5:00 PM
Abstract
Argumentation should encourage autonomous decision-making. Rick Santorum’s political campaign ad Welcome to Obamaville violates this requirement by deploying a flood of subliminal images. Santorum’s ad involves a fallacy by virtue of clear intent to manipulate. Arguers are responsible for the foreseeable consequences of their action. Santorum acts in bad faith even if subliminal messages are in fact ineffective and he is wrong about the consequences foreseen.
Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.
Response to Submission
Michael H. G. Hoffmann, Commentary on: Scott Jacobs' "Manipulation as breach of arguer responsibility in 'Welcome to Obamaville'"
Reader's Reactions
Michael H. G. Hoffmann, Commentary on: Scott Jacobs' "Manipulation as breach of arguer responsibility in 'Welcome to Obamaville'" (May 2013)
Included in
Manipulation as breach of arguer responsibility in 'Welcome to Obamaville'
University of Windsor
Argumentation should encourage autonomous decision-making. Rick Santorum’s political campaign ad Welcome to Obamaville violates this requirement by deploying a flood of subliminal images. Santorum’s ad involves a fallacy by virtue of clear intent to manipulate. Arguers are responsible for the foreseeable consequences of their action. Santorum acts in bad faith even if subliminal messages are in fact ineffective and he is wrong about the consequences foreseen.